A service is also a form of discount.
The eyewear industry itself is a service industry, and good service can increase sales. If they sell inferior glasses and gifts, they are destroying the brand. Optometry itself belongs to the service, when people are choosing glasses, they must include this kind of service. Consumers are willing to come to optical stores in order to get better service. Therefore, reception, recommendation, testing, and other services should be done. Such as door-to-door delivery, door-to-door product experience, introduction and recommendation, free maintenance and repair, add good value-added services, which is more likely to make consumers buy. This is also a form of promotional activity.
Evolution of hard coating technology
The first generation of the use of hard coating technology began in the early 1970s, the quartz material is deposited on the surface of a resin lens under vacuum conditions, form a very hard anti-wear film. However, due to the mismatch between the thermal expansion coefficient and the film base material, it is easy to delaminate and crack the film. Instead, it forms the mottle on the surface of the lens, and the effect is not optimal.
The second generation of hard coating technology is the use of the 1980s. The surface of the resin sheet is coated with a material with high hardness and not easy to be brittle and cracked by an immersion process. At this time, anti-reflection coating lenses had appeared and gained the recognition of consumers, but the mismatch between adding hard coating and anti-reflection coating still caused serious lens wear.
The third generation of hard coating technology was developed in the 1990s, mainly in order to solve the problem of wear resistance after coating resin lenses with an anti-reflection film. The hardened material evolved into a polymer organic matrix material.
Fourth-generation coating technology is dominated by silicon atoms, in which the hardened solution contains both organic substrates. It contains inorganic ultrafine particles, including silicon elements, which make the hard coating not only tough but also hard.
What is the best lens material?
The world's first resin lens was made of CR-39 material, and CR-39 is still the main optical lens material in Europe and the United States. After the end of World War II, people found that compared with glass, the main lens material at that time, the light transmittance of CR-39 is high, and it can block ultraviolet light. In addition, CR-39 can be dyed, not easy to fog, and has small dispersion (CR-39's Abbe number is 58) and other benefits.
The length of the temple is important.
The glasses should fit snugly over and behind the ears. If they clip behind the ear, mostly, the arm might be too short. The arms of your glasses should be straight back toward your ears, touching only the side of your head, just in front of your ears. If the temple bends too soon, it pushes the glasses under the nose, putting too much pressure on the bridge of the nose and causing a headache.
Loho Driving Glasses
Loho pioneered a new M2C model in the glasses industry. Depending on flexible supply chain management, it predicts that the market trend will break the industry monopoly, directly connects with the sales terminal from the factory, removes the intermediate cost, and occupies the absolute cost-performance advantage. Loho adopts omni-channel data operation to carry out the new retail operations. It uses a comprehensive new retail operation channel digital operation. Loho cooperates with world-renowned designers to keep up with the fashion trend, giving glasses a more cost-effective brand experience, so that everyone can enjoy equal fashion.
Semi-Rimless/ Eye-Brow Glasses
Or so-called club glasses to look slim and elegant. Some people call them eyebrow glasses. They are semi-rimless glasses. They look cool for both men and women.
Advantages Of TR90 Frames
- Lightweight. The weight is about half the weight of the plate frame, which can reduce the burden on the bridge of the nose and ears, and it is also comfortable to wear for a long time.
- Bright colors. Compared with ordinary plastic frames, the color of TR90 frames is even better.
- Impact resistance. The TR90 frame is extremely flexible, and its good elasticity can effectively prevent damage to the eyes caused by impact during sports.
Regardless of whether it is a sheet frame or a TR90 frame, they have their own advantages. You can choose them according to your requirements, Importantly, it is comfortable to wear and good-looking.